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First 15-20 minutes is for networking
Sandwiches & beverages included

Hosted by the Entrepreneurs/SME Committee

Most of us love the idea of running our own company and being our own boss. However, in real life most of us have a day job where that's just not possible. Managing an online business is a flexible and powerful way to accomplish that without sacrificing your day job. For those looking to start an e-commerce site on the side, this workshop is a great place to start. Learn what it takes to develop the business model for an e-business and the technical set-up necessary to launch your own fully functional business online.

In this workshop, we will cover:

How does an E-Commerce website work?

Pre-made platforms (Shopify, etc) and their pros and cons
Fundamental parts of an E-Commerce website and how they work
Why aesthetics are important?
Marketing with SEO / SEM & Social Media

Developing the business model

Creating a business plan (market analysis, operational plan, organization & management, products & services, marketing & sales, financial projection, funding)
Time management is key
Setup of managed and automated processes on a fixed schedule
Building a longer term tail off to your primary job income with your E-Business revenue becoming full time


The American Chamber of Commerce in HK
1904 Bank of America Tower
12 Harcourt Road

Central, Hong Kong

See route

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