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8:00-9:30am. The APEC Business Advisory Council (ABAC) has commissioned the USC Marshall School of Business to conduct an in-depth study that could contribute to the discussion on capturing the business perspective on where policy leadership and industry cooperation can have the biggest impact on improving opportunities for SMMEs to engage in cross-border e-commerce.
Marshall School would like to take this opportunity to introduce this project and gain insights from AmCham members by discussion on barriers and impediments to cross-border e-Commerce and how they impact SMMEs:-
Enhancers and Impediments to e-commerce from an SMME perspective. Government's initiative in promoting cross-border e-commerce. Customs and legal issues for cross-border e-commerce businesses. Strengths and weaknesses of various supporting industries such as digital marketing, payments, logistics etc. from an SMME perspective. Challenges faced by SMME in terms of human capital, technology and language barriers in adopting e-commerce.
Status of Infrastructure to support e-commerce. E.g.:  Internet, Mobile penetration etc. Financial challenges and opportunities available. Industry specific challenges for e-commerce. Regulations that pose impediments to cross-border transactions. e-Commerce platforms and ease of use. Preferred economies for selling products and services. Other related questions to understand the business environment.
Members and Non-Members are invited to support the research project by attending one-on-one and/or group interviews on May 29 at 10am-12pm at AmCham Office. For more information, please contact:
Phoebe Kiew
HK-APEC Trade Policy Group
Tel: 852.2866 2713
First 15-20 minutes is for networking
Light breakfast included
Hosted by the Information & Communications Technology Committee and Entrepreneurs/SME Committee


The American Chamber of Commerce in HK
1904 Bank of America Tower
12 Harcourt Road

Central, Hong Kong

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