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Save the dateMay 25, 201712 PM - 1:45 PM Add to Calendar
Venue Location

The American Chamber of Commerce in HK

1904 Bank of America Tower, 12 Harcourt Road
Central, Hong Kong

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Organizer

Organizer:

Contact Person: Beverly Yau

Phone: +852 25306900

Email: byau@amcham.org.hk

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In these days of challenging working conditions, competition for clients’ attention and a cynical audience, how do you create a profile or pitch that stands out from the crowd?

In an increasingly competitive environment it’s not enough to offer up the facts about you or your company to prospective employers, investors and peers: You need to be compelling, memorable and and smart. You need to have a good story!

Stories are an effective way to transmit information and values from one individual to another. Personal and emotionally compelling narratives engage more of the brain, are more memorable and are more likely to provoke a positive response from the reader or listener.

This workshop is designed to introduce you to the power of storytelling for effective communication with your customers and the wider world.

Objectives

  • Understand the science: Why do character-driven stories with emotional content result in a clearer understanding and better recall of key points?
  • Learn different storytelling techniques
  • Highlight ways to structure content for clarity and impact

Speakers
  • Eric Sampson (Consultant  at  Connect Communication Ltd)
    Eric Sampson
Tickets

Member

Members only price HKD 290

Non-member

HKD 410
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